In this assignment, we were tasked with developing the brand identity of two fictional companies. Arquiterra Homes is a fictional home development company and Catoctin Meadows is one of its subsidiaries.
Discover a place to call home here at Catoctin Meadows. Located in Waterford, Virginia, enjoy a family-friendly community that is far from the noise of the busy city. Right next door to the Potomac River, we welcome growing families to place their roots with us. If you love the outdoors, plenty of space, and the quiet beauty of nature, Catoctin Meadows is the place for you. Come home to Catoctin Meadows
OBJECTIVE: The objective of this project was to create two separate brand identities that respected a central theme of a company but that were distinct enough to stand on their own.
